Tag Archives: Common Concerns

Marketing Using Facebook and Twitter Ads

by Brandon Varnell You’re a self-published author who now has a couple of books out. All of them are lovely, with gorgeous cover designs, quality formatting, are excellently edited, and—most importantly—best seller material. Unfortunately, you’re a self-published author, so nobody knows that you exist. You don’t have a large marketing team who’s got your back, you don’t have a publishing company who’s willing to take a share of the marketing burden. You are on your own. Marketing is a daunting

Sure Growth and the Psychology of Practice

How to Become a Great Writer (no, seriously, this is how) This post is directly inspired by a recent Freakonomics podcast titled How to Become Great at Just About Anything. Tantalizing premise, isn’t it? Most of us have heard of the 10,000 hour rule; it takes 10,000 hours doing something to become excellent at it. (This is paraphrased.) Well, there’s more to it than just doing what you want to be good at, and the podcast spent a great deal

Know Your Enemy – Procrastination

Procrastination blocks productivity. Still, procrastination is better tackled when it’s understood. By definition, procrastination means “the act of delaying or postponing something”, more specifically “putting off or delaying, especially something requiring immediate attention”. You are technically only procrastinating in those moments when you believe you should be doing something but are purposefully not doing it. You might do very useful things, but in that time when you believe you should be doing something else you are procrastinating. Nuts and bolts

The Five Pillars of Healthy Writing

Writing has incredible benefits, but like any activity your individual involvement depends on your interest. Some writers are happy with the hobby, writing for their own fulfillment with a pleasant dream of being published someday. Others have a goal they’re working toward, and some writers want to make a living at writing what they love. If writing is more than a hobby, here are a few strong pillars of behavior that will enrich your involvement and set the stage for

Setting and “Show Don’t Tell”

Setting, the most description-heavy part of a story, benefits from the classic advice, “Show Don’t Tell”. We’ll be addressing this advice from a few different angles in other posts, but in this one it feels right to start with the well-worn opener, “It was a dark and stormy night…” We love Snoopy and the Peanuts writing comics. They ring true in many ways. Let’s just jump in with his constant opener and how much he tells and doesn’t show. Descriptors vs.

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